“Back in the day” there was a piece of advice that admonished us to remember that if you went on a first date, or when you invited the boss to dinner, or while you were at work, or during similar scenarios where you needed to be aware of the sensitivities of the company you kept, you should make sure you avoided conversations about religion and politics.
The reason to avoid those conversations with folks was clear: you always wanted to be sure you didn’t offend someone else at the beginning of a friendship or relationship or ongoing with people you would spend so much time with, day in and day out.
As was true then, and is true today, you never get a second chance to make a first impression.
Think of the successful business people you know or know of. They probably run different kinds of businesses, even non-profits. Their businesses are different sizes, too – from solopreneurs to multi-national conglomerates. They represent different sectors of business from manufacturing and selling products to offering personal services – and everything in between.
What is the first thing most of them have in common? Most of them, at one time or another, have failed.
Some of their failures were highly visible – and well publicized. Some of their failures are never to be spoken of (meaning we have no idea what they are.) In some cases they lost life savings, or millions of dollars, or years of time.
What is the second thing those who failed have in common?
It’s been a conundrum, now solved.
It’s been a wish, now solved.
It’s been a challenge, which has now been solved, and solved with a solution that will continue to grow the profession of advocacy (hopefully) far into the future!
This post was originally published in July 2013, and was updated in July 2020.
Two unrelated stories have crossed my path, but their bottom lines are the same. It’s too easy to be fooled.
Story #1: … is based on a scathing article from the Wall Street Journal about the amount of money medical device companies pay to the doctors who use their products. The story is mostly focused on investigations from the Justice Department starting with one doctor who lived and worked in California, Dr. Aria Sabit, who insisted on using certain spinal implant products because he owns part of the distributorship company and is making money in a half dozen ways – from kickbacks to distributorship profits – over each surgery he does.
But the story-within-the-story is that Dr. Sabit is also named in 12 lawsuits over the deaths of people who died as a result of his surgeries – and who had received those implants to help them live better-quality lives. It matters little whether the fault lies with the implants or the doctor’s skill level; those patients are dead.
But there’s more to the story, of course, and unfortunately, it’s not a part of the WSJ article.
I wish I had a nickel for every time someone told me “I want to join the Alliance of Professional Health Advocates because I’m good at advocacy, I’ve done it for years for friends and family, and now I just want figure out how to get paid for it.”
Honestly? Sometimes those words make me want to scream, because I know they will never make that leap.
The problem is, no matter how simple the answer, no matter how many opportunities they have – the majority of people who can make that statement will never be paid for independent advocacy work.
The answer is actually very simple (it’s only four words!), and is provided below.