The Last Four Myths About Starting an Independent Advocacy Practice

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This is week 3 of our series, and includes the final four myths about starting, building, and growing an independent patient advocacy or care management practice.

To remind you, these myths are based on the comments I’ve heard from advocates who (I’m sorry to say) failed at getting a practice started, not because they don’t know how to be good advocates (they do!) but because they tried to get started despite their misconceptions about what it would be like to do so.

Here are the final four myths for you to consider, in hopes these misconceptions aren’t yours. Or, if they are, we hope this helps you reconsider, and take steps to be sure they don’t sink your advocacy practice.

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Top 10 “Best Of” APHA Posts: 2017 in Review

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As 2017 comes to a close, I thought it might be interesting to take a look at the blog posts you, my readers, considered to be most worth your reading time. Using post analytics, I’m able to see how many of you have read each of the 44 posts from 2017. Then, accommodating for the fact that some posts have been online for 11+ months, while others were just posted recently, it’s easy to tell which ones captured your imagination (or google’s search interest) to make the assessment.

So here are the top 10 posts (well – OK – I did have trouble counting again), in chronological order, the oldest to the newest:

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Stop the Insanity! Instead Try These Baby Steps: Learning to Ask for Money

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Long-time readers of this blog know my frustration over newly-minted private, independent advocates volunteering their time as a way to prepare to be professional advocates.

Newbie advocates cite two major reasons for doing their advocacy work for free:

  1. They are afraid / reluctant / don’t have enough confidence to talk about money and ask for payment.
  2. They feel sorry for the prospective client, and figure it won’t take too much time to help them.
  3. … both of the above.

The problem is, doing volunteer advocacy as a way to start an independent practice is the very best way to put yourself out of business. Growing a business is all about making sure your income is more than your outgo. You can start your business – no problem!  But if you can’t ask for money, and you don’t learn how to, then it won’t be long before you lose your business.

(Can you imagine a lawyer not expecting to be paid?  Or your tax guy?  Or even your hairdresser?)

The consequences are dire for both you and others:  if you only ever do the work for free, then not only have you lost all that time, effort, and money you invested in getting your practice started, but you also fail all those (hundreds? thousands of?) people you might have helped in the future if you had been successful.

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Have You Crossed the Line?

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Yes – it’s entirely possible you’ve crossed the line and had no idea you did so. In fact, you may be crossing it every day and be totally unaware. Further, except that I’m going to illustrate some line crossing, you might never realize it until you are sued, or arrested, or a client loses out on something important, or you lose your license for crossing the line, regardless of the fact that you had no idea that’s what you were doing.

What line? you might ask…

Actually, there are several – and you may be crossing more than one.

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What Gator Head Windchimes Can Teach Us About a Healthy Advocacy Practice

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My husband and I moved 14 months ago to Florida. Since then, each time I’ve been on the highway, I’ve seen billboards which have fascinated me. They advertise the Florida Citrus Centers which are roadside tourist stops where you can buy (yes, you guessed it) – oranges, grapefruit, limes and other fruit, plus other Florida-related souvenirs.

But until last week, I had never stopped at one of the Citrus Centers, despite a 14 month curiosity…

The curiosity is right there on that billboard photo above: Gator Head Wind Chimes. What on earth would an alligator head wind chime look like? Would it be one alligator head with wind chimes hanging off it? Or would it be a big circle with alligator heads hanging from it, knocking against each other to create the “chime”? (clunk, clunk, clunk)

Then, of course, because my family members are all a little whacky, with great senses of humor, I pictured my brother-in-law opening one of these monstrosities for Christmas… Just thinking about it made me laugh out loud! I had to get one!

Last week my husband and I left for our vacation, driving north to visit family and friends. As soon as we hit the highway, we saw the first of those billboards….

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