Polishing Our Advocacy Rocks

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I’ve just returned from Newark where we held the second of our 2018 APHA Summits Networking Events. About 30 advocates attended, with backgrounds ranging from leaders (long-time advocates who have built successful advocacy businesses) through a handful of folks who are just getting started and who arrived as sponges intending to absorb everything they could.

The experience was, in a word, magical. The energy in the room was electric.There was a constant buzz and hum of shared ideas and experiences. There were the usual words of advice that everyone has read or heard in the past, mixed with some surprises when the leaders were asked, “What do you wish you had known when you started your new practice that you didn’t know then?”

There was laughter, there were stories, there was joy, there were “on no!” moments, and there were “aha!” moments, and there was, as attendees departed, a sense of companionship, collaboration, and growing confidence, as in “I got this.”

I came away from this experience as I did from the networking experience in San Diego last month, with a stronger belief than before that private, independent advocacy is maturing, and that the phrase “paying it forward” is alive and well.

This is a change, by the way. A huge one, worth noting here, because I haven’t always been confident in that notion.

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Channeling Oliver Twist and the Two Steps of MORE

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This past week, for the first time, AdvoConnection Directory-listed APHA members were able to access their statistics (analytics) for their AdvoConnection profiles.

  • How many visitors found the advocate’s profile in the last month?
  • How many of those visitors were unique? (first visits)
  • How long did they stay, on average, to read the profile?

Of course, the idea for each listed advocate is to try to improve upon those numbers, month over month, knowing that the MORE people who contact them, the MORE clients they may end up working with…

Or, with a nod to Charles Dickens, and channeling Oliver Twist, “Please Sir! I want some more!”

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What You Should Know, But Haven’t Asked, about Patient Advocate Certification (And what does Goldilocks have to do with it?)

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There was big excitement last week as the launch for the first Patient Advocate Certification exam took place. From the massive email that went out on January 31 (1700+ people!) to the most-attended-ever APHA Expert Call-in called “Ask the PACB: Prep for the First Exam” – it’s clear there is huge interest in certification for our relatively new profession of health and patient advocacy.

And that’s for good reason!

As more and more people consider advocacy as a profession, it becomes imperative to identify, develop, and maintain the important standards and ethics required to keep the profession highly elevated and respected. One of the few ways we can do so is through development of a very rigorous expectation of standards and ethics, and then to make sure only the cream rises to the top through certification.

That’s what the Patient Advocate Certification Board (PACB) has done.

During registration for the Expert Call-in, registrants were invited to ask questions about the exam. During the call, every question they had posed was answered. (Find a link to the podcast, available to the public, below.)

But there were a few questions no one asked. Their answers might support your ability to pass the exam, to earn your BCPA (Board Certified Patient Advocate credential), and to effectively promote your newly achieved certification when you do.

I believe the reason they weren’t asked is because of some assumptions made that are untrue. Yes – we all know about assumptions!

So here are the questions, with their answers, in no particular order. You’d do well to review them as you consider sitting for the certification exam.

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Kickstarting 2018: The ONE Key Exercise that Will Propel Your Practice Success (and a giveaway, too!)

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Happy New Year to you! And so begins another year of improving patients’ healthcare system outcomes in one way or another, and realizing we are making a huge difference in people’s lives!

We’re going to dive right in to the new year looking at the ONE imperative exercise I have come to believe will make you successful.

Can you commit? WILL you commit? It won’t cost you money (well, OK, maybe the cost of a latte.) It will cost you some time. And it will make all the difference in the world to your practice-building, the patients who need you, and our profession, too.

The truth is:  if you want to be successful, your commitment is imperative.

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Top 10 “Best Of” APHA Posts: 2017 in Review

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As 2017 comes to a close, I thought it might be interesting to take a look at the blog posts you, my readers, considered to be most worth your reading time. Using post analytics, I’m able to see how many of you have read each of the 44 posts from 2017. Then, accommodating for the fact that some posts have been online for 11+ months, while others were just posted recently, it’s easy to tell which ones captured your imagination (or google’s search interest) to make the assessment.

So here are the top 10 posts (well – OK – I did have trouble counting again), in chronological order, the oldest to the newest:

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