advocate marketing

Physicians Buying In – Bring on the Patient Advocates!

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Posted in the APHA Discussion Forum by one of our member advocates, In the last week I have received calls from 2 potential clients whose physicians actually advised them to get a Patient Advocate! One was for medical insurance denials and the other was for patient navigation. It makes me really happy that physicians in my area are recognizing that we exist and can help their patients. Followed shortly thereafter by another advocate who observed, I know the clinicians I encounter learn to deeply appreciate my role-and, except for those who are dismissed, become more deeply engaged with my clients, …

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How to Overcome the Biggest Challenge in Patient Advocacy Today

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Updated June 2018 Recently I was asked my opinion on the biggest challenges in patient advocacy as we turn the corner to 2016. I didn’t hesitate with my answer. I know exactly what those huge challenges are. So I shared my answer, which I’ll also share with you in a minute. As an individual, your answers might be slightly different from the ones I see. You might consider your biggest challenges to be recognition of the profession by potential clients, the ability to get people to pay for your services, the juggling of business as well as your advocacy work, …

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Off to a Running Start!

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During the next few weeks, just prior to January 1, our brains begin to process the “Oh no! A new year is about to arrive! It’s time to make another New Year’s resolution!” And then, the thought we all try to suppress… “… which I’ll give up by the end of January.” Yikes! That’s no way to get started, feeling as if we’re going to fail before we even get going! I’m no different. I undertake this annual process just like everyone else does. And yes, usually by the end of January, I’m as guilty as almost everyone else who gives …

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Are You an Impostor?

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See if this sounds familiar: When it comes time to help a client, or discuss your work, or promote your practice… you hesitate. Sometimes just a little, sometimes more, sometimes you balk all together. You ask yourself, “What it they figure out I don’t really know what I’m talking about?” or “What if I don’t know enough?” or “What if mess up because I’m not really worthy? or “What if they find me out?” Do you ever feel like a fraud, an impostor? Studies show that at times, you probably do. In fact, that feeling is so prevalent that it …

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8 End-of-the-Year Tasks for Smart Care Professionals

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You may be in the process of making up your holiday shopping and to-do lists… So while you are at it, here’s another important list to make – this one for your advocacy practice. When if you complete these tasks before December 31, you’ll set the stage for an even better business year in 2016! Included on your list should be tasks that address money, marketing, taxes and legal matters, plus others you think of that will help you grow, prosper, and support your patient-clients who so desperately need your skills. Here are some ideas to get you started on …

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And the First AdvoConnection Spotlight is on…

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It’s been in the works for a little while, and today we’re happy to announce a new way for some APHA members to promote their capabilities… the AdvoConnection Advocate Spotlight! Why the Spotlight? AdvoConnection Directory Listed members are doing wonderful work on behalf of their clients. We wanted a way to tell stories about patients and families who have benefited in so many ways from working with these skilled advocates. Their stories will trigger recognition among potential clients and will encourage them to contact advocates who can provide the help they need. Meet APHA’s First Advocate in the Spotlight: Nancy …

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Making the Case for Nonsense

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I suspect this discussion is going to surprise you as much as it surprised me. The topic is Nonsense, but not Nonsense by its classic definition. No, this Nonsense is quite different, and, frankly, sometimes it chokes me up. Just published a month ago, Nonsense: The Power of Not Knowing is the title of a new book by Jamie Holmes. Jamie is a Future Tense Fellow at New America, a non-profit, think-tank / forum / media platform that promotes the intellectual study of politics, prosperity and purpose. Part science, part expos, part business lesson, Nonsense will surely leave you looking …

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