How Does a Patient Choose the Best Advocate to Hire?

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I’ve been working on updating the AdvoConnection Directory website because it was time, because search engines look favorably upon updates. And because my not-frequent-enough review of the site’s analytics produced a big surprise!

A surprise I’ll share with you here today.

To be clear – no changes were made to the actual search and profile areas – those all belong to our listed advocates who make those changes themselves.

Instead, I edited and updated the support pages – everything from the homepage to the About Us page to the “how to choose and interview an advocate” page.

For some background:  I monitor and track the advocate listing pages diligently (and encourage our listed members to monitor their own – we provide them with stats each month.)  I know people are finding our advocates in the Directory in HUGE numbers (examples: 16,000+ in January and 15,500+ in February, a shorter month, of course).

However – true confessions here – as in “do as I say, and not as I do” – I rarely look at the analytics on the basic site pages.Just not something I make time for… although as I learned this week – I should!  Because I was actually very surprised by what I learned.

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Johnny Carson, Game Shows, and a Lesson about Trust

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Back in the 1950s, into the 1960s, a game show called Who Do You Trust? aired where couples were asked questions, and one had to “trust” the other to answer it (or not!). If you remember the show (some of us do) you may also remember that Edgar Bergen (yes, Candace Bergen’s father) was the MC for the show.

However, what you may not remember is that a year or two into the show, Bergen was replaced by Johnny Carson – who often “helped” the couples get the right answers. He helped them – well – TRUST.

The irony of this particular game show, one with TRUST in the title, is that it aired during the years of the game show scandals – yes – scandals! The game show scandals were all about cheating, and giving answers to pre-determined winners, and money changing hands in ways it shouldn’t.

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When Granny Doesn’t Want to Cross the Street

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You have probably heard that old joke about a Boy Scout who was determined to help a little old lady cross the street. After a number of attempts and iterations, he finally picked her up and carried her to the other side of the street, set her down on the sidewalk, and left, having completed his good deed.

But the joke was really on him – because the lady had no interest in getting to the other side. She had wanted to stay right where she was.

We frequently receive requests to take Granny across the street. They come in the form of Unmet Needs requests from well-meaning friends and family who want an advocate to help someone they care about.

Too many of those patients are just like the little old lady, and too many advocates are trying to play the role of the Boy Scout.

How?

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Help Us Assess the LoveFest!

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Once upon a time, the word “advocate” was contentious: doctors didn’t want us in the room, nurses didn’t want us next to a hospital bed, and health insurers thought we patient advocates were nothing but troublemakers.

But in recent years there seems to have been a major shift in attitudes. I’m hoping you can help us assess that.

This point came up in several recent conversations with people who have been doing advocacy work for many years; who have been able to observe attitudes for quite awhile, and who tell me they have seen this shift with their own eyes.

The shift?  From wary standoffishness – to a lovefest! 

As follows:

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Top 10 “Best Of” APHA Posts: 2017 in Review

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As 2017 comes to a close, I thought it might be interesting to take a look at the blog posts you, my readers, considered to be most worth your reading time. Using post analytics, I’m able to see how many of you have read each of the 44 posts from 2017. Then, accommodating for the fact that some posts have been online for 11+ months, while others were just posted recently, it’s easy to tell which ones captured your imagination (or google’s search interest) to make the assessment.

So here are the top 10 posts (well – OK – I did have trouble counting again), in chronological order, the oldest to the newest:

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