What Gator Head Windchimes Can Teach Us About a Healthy Advocacy Practice

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My husband and I moved 14 months ago to Florida. Since then, each time I’ve been on the highway, I’ve seen billboards which have fascinated me. They advertise the Florida Citrus Centers which are roadside tourist stops where you can buy (yes, you guessed it) – oranges, grapefruit, limes and other fruit, plus other Florida-related souvenirs.

But until last week, I had never stopped at one of the Citrus Centers, despite a 14 month curiosity…

The curiosity is right there on that billboard photo above: Gator Head Wind Chimes. What on earth would an alligator head wind chime look like? Would it be one alligator head with wind chimes hanging off it? Or would it be a big circle with alligator heads hanging from it, knocking against each other to create the “chime”? (clunk, clunk, clunk)

Then, of course, because my family members are all a little whacky, with great senses of humor, I pictured my brother-in-law opening one of these monstrosities for Christmas… Just thinking about it made me laugh out loud! I had to get one!

Last week my husband and I left for our vacation, driving north to visit family and friends. As soon as we hit the highway, we saw the first of those billboards….

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You Can’t Do Life, or Business, Without Plan B

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You know Plan B. Plan B is your go-to option when what you thought would work, didn’t.

It’s the answer to the question, “What will you do when life gets in the way?”

I was reminded of Plan B last week when, after days of internet problems due to some new construction in the area, the internet was finally stable, and I had taken a very relieved deep breath and settled into a nice big project online….

…When BAM! Down went the internet again! Only this time the outage was caused by some workers next door digging up the edge of the neighbor’s garden, and slicing our underground internet wiring in two. Poof! And it wasn’t like they could fix it! Of course not! (Not to mention how rude they were about the whole thing – another story for another day…. )

You can imagine what came next. Since the outage was caused by a crew that was digging, who had not gotten permission to dig (which I’ve since learned is against the law!), there was absolutely no hurry on the part of our internet service provider to fix it. It wasn’t their fault, and we were only one customer. They had other bigger outages affecting many more customers to attend to. When I phoned, they said they would put us on the schedule for next Wednesday…. WHAT? OMG!

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The Most Expensive Business to Start

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It’s entirely possible to start a new business on a shoestring. We know this, because every publication worth the paper or website it’s published on tells us so:  Forbes, USA Today, Entrepreneur, all of them.

It requires time, grit, determination, attention to detail, great word-of-mouth – oh – and money! More about this in a minute.

The truth is – the concept of starting a business on a shoestring depends on the size of your shoes and therefore, the length and strength of their laces. It certainly doesn’t hurt if they are made of solid-gold, and you can sell them for your seed money.

If you hear a sarcastic edge in this post, it’s for good reason. It’s born of frustration, the feeling that I’m shouting into an empty cave.  I’ve just heard from one more person who has closed up her advocacy practice because she can’t afford it anymore; this on the heels of a conversation last week with one of our APHA Mentors who asked me, “Why do people think they can start an advocacy practice with no investment? Why do they think they can do it for free?”

Good questions. GREAT questions. And sadly, representative of too much reality and too much failure. And, for today, it means I’m going to try to provide this reality check one more time.

Let’s look at that shoestring for a minute. 

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Part IV: The Dirty Dozen Skills, Abilities, and Attributes of Successful Health and Patient Advocates and Care Managers

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And, finally, the fourth and last in our series of skills, abilities and attributes that all successful advocates and care managers must.

We’re wrapping up with 3 additional concepts that are important to the success all private advocacy and care management practices.  Yes – I know the total will be 16 (and we promised only a dirty dozen!) – see Part I about my inability to count 🙂 )

Which of these describe you and your abilities?  Which of them do not?  Where do you go from here?

Do your own assessment! 

 

14.  Never forget  your Allegiance. Allegiance is the foundation of a private, independent advocate’s or care manager’s work; that is – because the patient or caregiver (or someone else whose sole allegiance is to the patient) hires you, your entire focus is on what’s best for him or her.

That is the one major distinction between private, independent professionals and those who work for an organization that profits from the healthcare system. Hospital advocates, insurance advocates – their allegiance is to the companies and systems they work for. While their hearts may be in the right place, and patients may THINK they are being helped, these system-paid advocates are too often, even frustrating to them, unable to offer the best help.

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The Dirty Dozen Skills, Abilities, and Attributes of Successful Health and Patient Advocates and Care Managers – Part I

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That’s quite a title for a blog post, don’t you think? I’ve been working on this one for awhile, and it seems to have taken on a life of its own. In fact, it’s so long, I’ve now divided it into four parts.

Further, you’re about to learn is that I can’t count. I call it the “dirty dozen” because it’s a catchy title and it will compel you to link here to read the post (You’ll read more about this in Part III !). But it’s really a list of 16 (yes, 16!) skills, tasks, and attributes that the most successful advocates are, and employ.

Which of these describe you and your abilities?  Which of them don’t?  Where do you go from here? Do your own assessment! 

 

Part I:  Attributes of Success Health/Patient Advocates and Care Managers

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